Privacy policy

Who we are

Gulupa is a marketing agency for brands. It is responsible for the data of the people who use its work tools and of those who write to it. For its clients’ material, Gulupa acts on behalf of each client.

This site

gulupa.ai has no forms, sets no cookies and has no analytics or advertising tools. The provider that hosts it (Cloudflare) processes technical data from each visit, such as the IP address and the browser, to deliver the page and protect it. If you follow a link to Instagram, Instagram’s policy applies.

Our work tools

Gulupa works in online tools of its own. Only invited people can sign in. To give you access we keep your name, your email, the Google or Microsoft account you sign in with if you choose one (with the profile photo that account shares) and the public part of your passkeys. We log each sign-in with the IP address and the browser, and important actions, to keep the service secure.

We use session cookies to keep you signed in, one to remember whether you prefer light or dark mode, and one to remember whether you already answered the invitation to create a passkey.

The material our clients share with us (videos, scripts, brands) is used to provide the service we agreed with them and, without anything that identifies them, to improve how we work.

What we use it for, and who helps

We use the data to give you access, provide the service and keep it secure. We do not sell it or use it for advertising. We rely on providers for servers, database, storage, email delivery and artificial intelligence, who process it on our behalf and only for those purposes. Some of them are outside Colombia.

How long

While you use our tools, and afterwards as long as the law requires. If someone leaves the team, their access is turned off and their records are kept so the work can be traced. If you want us to delete your data, write to us.

Your rights

Under Colombia’s Law 1581 of 2012 you can know, update and correct your data, ask for proof of your consent, learn how we use it, withdraw your consent or ask us to delete it where applicable, and complain to the Superintendencia de Industria y Comercio. We answer questions within 10 business days and complaints within 15. For now you can send us a direct message on Instagram, @gulupaagency.

Changes

If this policy changes, we publish the new version here with its date.